Danfoss Digital Design Centre / From the archive
From products
to possibilities.
Lead Experience Designer / UX · UI · Service design
Project at a glance
Scenario-based testing across three regions.
Separate prototypes for two market segments.
Historical details from the original portfolio. Figures, attribution and dates to confirm before publication.
Help customers
design solutions.
Danfoss wanted a tool that connected product information with the solutions its customers needed to create. I worked collaboratively on an MVP of the Design Center as Lead Experience Designer.





Listen, sketch.
Test, refine.
Personas and feedback informed low-fidelity sketches and high-fidelity prototypes. A week of scenario-based testing involved eight users from the US, Europe and Asia, split across two market segments. Feedback was positive, and changes were prioritised for the final prototype. The source describes MVP work, not a confirmed later launch.





Details to complete ↗
Add dates, collaborators and a specific decision that shows my contribution. Confirm any reported outcomes and add further assets where available.