Make up for every moment / From the archive
Everyday moments.
A playful twist.
Creative Lead · Art Director / Adjust Your Set
Project at a glance
Short, surreal beauty loops.
A format designed for Instagram.
Historical details from the original portfolio. Figures, attribution and dates to confirm before publication.
Make a familiar
moment feel fresh.
The brief was to strengthen Debenhams’ beauty presence and explore how customers engaged with social content. Everyday situations became the starting point for short, slightly surreal loops.
Small stories.
Made to repeat.
Each film connected a relatable moment with a make-up category. Nine videos were created for Instagram and also used across online and email activity. This page uses the existing project thumbnail while additional film assets are prepared.
Details to complete ↗
Add dates, collaborators and a specific decision that shows my contribution. Confirm any reported outcomes and add further assets where available.